Consumer
Consumer behaviour entails "all activities associated with the purchase, use and disposal of goods and services, including the consumer's emotional, mental and behavioural responses that precede or follow these activities." Anything purchased by the average consumer, from an apple at the local market to a laptop computer to a washing machine, is part of the consumer industry. The consumer servicing industry is a growing market, and it faces unprecedented challenges. We help you in building the necessary landscape to support your company operations and all the channels that satisfy the customer needs. Every industry has to understand that every consumer is not a purchaser and it is quite essential to have a team that works with customer analytics and behavior.